Text Message Marketing and Mobile Marketing...How to Do It
It doesn't matter what sort of business you run, text message marketing can increase sales and improve customer relationships. There are certain constants across all industries when it comes to a client’s desires. You will set your
business up for success if you can incorporate the following text messaging tactics into your SMS marketing campaign.
Keep it Convenient
Keeping your strategy consistent and simple is always recommend when utilizing an SMS text message marketing campaign. With text marketing it is possible to control where, when and how someone can act on your latest text
ad.
Keep in mind that these people you are sending texts to may have no idea how valuable your products and services really are. Often times you just have to tell them! Does your business include any extra bonuses for its best customers? If your service does include convenient extras, don't forget to speak up about them. Do whatever you can to knock down walls that may prevent someone from
making a move on your product or service.
Keep Things Super Easy
When using text message marketing some people will promote every product they have in one swoop, all at the same time. You may have many different products and services, offers and discounts - which is great.
However for best marketing text message results you may be better off promoting one single thing. Typically better results are achieved by doing this. It is best to not overwhelm customers with a smorgasbord of text ad options.
Remain Simple and Clear
Be sure that people understand your text message and its special offer. If someone does not understand your message they may delete it quickly.
Don't say “We are ushering in summer to the bar tonight. Come on by at 9 for the surprise of your life.” Just tell the people exactly what you have planned. Send out a text ad like, “It'll be a tropical paradise tonight at the bar with
the Jimmy Buffet cover band.”
It is extremely critical to keep your text ads clear and concise at all times. It is important to keep it clear and simple when trying to motivate people to take action.
Give a Great Deal
A lot of people these days want to save some cash. This rings particularly true with regards to high priced items and services.
With text message marketing it is possible to offer limited time only deals on specific products and services. Building hype and anticipation is key in this sort of tactical text ad strategy.
After your clients understand that you offer great deals via text messages, there is a good chance they will begin recommending you to their friends and family.
It's important to be truthful, genuine and sincere
Once a potential client opens your message, that person is allowing your message/business into their life.
Remaing sincere with your clients is essential to establishing a good relationship with your customers. Text messaging campaigns work very well to connect people on a deeper level.
Your clients will respect you for being so genuine and respectful in your text ad campaigns. When in doubt, remain as genuine as possible.
Marketing Text Message Benefits
Building and deepening customer relationships, as well as future customers, is critical for just about every business. Implementing a sound SMS text marketing campaign into your business strategy can build customer trust and
loyalty.
business up for success if you can incorporate the following text messaging tactics into your SMS marketing campaign.
Keep it Convenient
Keeping your strategy consistent and simple is always recommend when utilizing an SMS text message marketing campaign. With text marketing it is possible to control where, when and how someone can act on your latest text
ad.
Keep in mind that these people you are sending texts to may have no idea how valuable your products and services really are. Often times you just have to tell them! Does your business include any extra bonuses for its best customers? If your service does include convenient extras, don't forget to speak up about them. Do whatever you can to knock down walls that may prevent someone from
making a move on your product or service.
Keep Things Super Easy
When using text message marketing some people will promote every product they have in one swoop, all at the same time. You may have many different products and services, offers and discounts - which is great.
However for best marketing text message results you may be better off promoting one single thing. Typically better results are achieved by doing this. It is best to not overwhelm customers with a smorgasbord of text ad options.
Remain Simple and Clear
Be sure that people understand your text message and its special offer. If someone does not understand your message they may delete it quickly.
Don't say “We are ushering in summer to the bar tonight. Come on by at 9 for the surprise of your life.” Just tell the people exactly what you have planned. Send out a text ad like, “It'll be a tropical paradise tonight at the bar with
the Jimmy Buffet cover band.”
It is extremely critical to keep your text ads clear and concise at all times. It is important to keep it clear and simple when trying to motivate people to take action.
Give a Great Deal
A lot of people these days want to save some cash. This rings particularly true with regards to high priced items and services.
With text message marketing it is possible to offer limited time only deals on specific products and services. Building hype and anticipation is key in this sort of tactical text ad strategy.
After your clients understand that you offer great deals via text messages, there is a good chance they will begin recommending you to their friends and family.
It's important to be truthful, genuine and sincere
Once a potential client opens your message, that person is allowing your message/business into their life.
Remaing sincere with your clients is essential to establishing a good relationship with your customers. Text messaging campaigns work very well to connect people on a deeper level.
Your clients will respect you for being so genuine and respectful in your text ad campaigns. When in doubt, remain as genuine as possible.
Marketing Text Message Benefits
Building and deepening customer relationships, as well as future customers, is critical for just about every business. Implementing a sound SMS text marketing campaign into your business strategy can build customer trust and
loyalty.